The PADDB prepares the top management of the companies to understand the keys of the digitalization and thus be able to compete in the new environment, addressing the impact that this complex process has on all the axes of activity and organizational areas of the company. With this program, top managers will acquire the knowledge and skills to be able to develop a process of this scope with their employees, partners and clients.
Average age 47 yearsCourse duration 110 hoursNext call Gran Canaria and Tenerife: FebruaryWhy?Do you think that digitization is more than creating an area of digital strategy in the company or developing new digital channels with customers?Do you consider that innovation is key to be able to compete in the new environment?Do not you know how to make your organization agile, dynamic and innovative?Do you think that to address this transformation, a cultural change is necessary?Do you know how to deal with a customer relationship strategy in this new environment?Do you consider what role Big Data plays in your business and in the management of your organization?Do you want to know how disruptive technologies (IoT, robotics, VR ...) will impact business?...
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